At UCL’s recent Digital Heritage ‘Big’ Data Hacking and Visualisation Workshop (22nd May 2017) , Shawn Graham spoke about the ‘Big Data Gothic and Digital Archaeology’. He did this in the context of rethinking our place in the world in the face of the ongoing data revolution, the way in which we sublimate ourselves in the data: part of a critique of the unintended consequences of algorithmic agency in Big Data. This immediately chimed with me, because I’ve been recently thinking along similar lines, though more specifically related to the concept of the Sublime rather than the broader Gothic.
The sublime is derived from the 18th century philosophy of Immanuel Kant and Edmund Burke (for example, see Hirshberg 1994). As Coyne describes it (1999, 61-2), the sublime consists of:
… awe and admiration at the various spectacles of nature that raise the soul above the vulgar and the commonplace, arousing emotions akin to fear rather than merely joy … manifested in the contemplation of raging cataracts, perilous views from mountaintops, the forces of nature, expanses of uninhabitable landscapes, the infinity of space and time, but also breathtaking artificial structures and powerful machinery … the concept of the romantic sublime provided a substitute for Christian cosmology displaced by the growth of science … The romantic quest frequently discovered the sublime in the technological.